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Julienne | Striped Midi Dress – Effortless Comfort, Everyday Confidence

Julienne | Striped Midi Dress – Effortless Comfort, Everyday Confidence

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Finally — a dress that keeps you cool, confident and effortlessly put-together.

  • Soft, breathable fabric.
  • A flattering A-line shape that skims your tummy & hips.
  • Sleeves that cover — without heat or heaviness.

Made for real 45+ women who want comfort and style.

Flattering. Airy. Effortless.

✔ A-line silhouette — smooths tummy & hips, never shapeless
✔ Sleeves that cover the arms — gentle, confident coverage
✔ Cotton-linen look fabric — breathable & cool
✔ Machine washable — wrinkle-friendly & low-maintenance
✔ Handy side pockets — phone, glasses, keys
✔ S-4XL — relaxed, flattering fit
✔ Easy to dress up or down — sandals, sneakers, jackets

⭐⭐⭐⭐⭐ Top Rated

“I was tired of dresses that were too tight or looked like a sack. This one feels light, covers my tummy and arms, and still gets me compliments. I feel good in it — whether I'm having coffee with friends or running errands.” Helen M.

Add to Bag — Feel Confident from the First Wear

✔ Free Delivery
✔ 30-Day Money-Back Guarantee

That ‘Exhale’ Feeling

You slip it on…
and instantly feel the lightness, the coverage, the comfort.

That’s The Julienne Dress.

  • It floats.
  • It breathes.
  • It softens your shape — without cling, squeeze or fuss.

Your Dream Outcome

Comfort in your real, everyday body
No pulling. No tight spots. No worrying about angles.
Polished without trying
The combination of stripes, buttons & A-line flow = instant put-together.
Cool & breathable
Perfect for warm days or busy mornings.
Fits your shape now
Not who you were — who you are.
Real compliments
“You look lovely today.”
And you didn’t even try.

🎁 Today Only Bonus

✨ FREE Delivery + 30-Day Money-Back Guarantee
✨ Limited-Time Offer (sizes selling out fast)

⚠️ Low Stock Alert

Bestselling sizes (S-2XL) go quickly.
Once sold out — this style will not restock soon.

If your size is here, now is the time.

Why You’ll Love The Julienne Dress

✔ Smooths & flatters, without clinging
✔ Pockets (!) — practical & discreet
✔ Breathable all-day comfort
✔ Perfect for casual → chic styling
✔ No ironing — easy wash & wear
✔ Your new “feel-good” everyday dress

It doesn’t just look good —
it feels effortless the moment you slip it on.

Before

• “Dresses cling to my tummy or arms.”
• “Everything is either too tight or too boxy.”
• “I get hot in most fabrics.”
• “Nothing feels flattering and comfortable.”
• “I’m tired of dresses that don’t suit my shape anymore.”

After (with The Julienne Dress)

• “This skims beautifully — nothing clings.”
• “My arms feel covered but not hot.”
• “I feel light, cool, and confident.”
• “I look put-together instantly.”
• “This has become my everyday favourite.”

The transformation is instant —
and you feel it all day.

Made for Warm Days

The Julienne fabric was chosen for:

✔ Breathability
✔ Lightweight comfort
✔ Gentle stretch
✔ Soft movement
✔ Wrinkle-friendly ease

Perfect for market mornings, lunches, errands, travel days and breezy afternoons.

Features & Details

Type: Midi dress with button detail
Material: Soft breathable poly-linen look
Fit: Relaxed A-line, 3/4 sleeves
Length: Below knee for elegant coverage
Pockets: Yes — side pockets
Sizing: S-2XL
Care: Machine washable, wrinkle-friendly

Loved by 115,000+ women

⭐⭐⭐⭐⭐ “Cool, light and flattering.”Robyn, 57
⭐⭐⭐⭐⭐ “The perfect sleeves for me.” Janette, 63
⭐⭐⭐⭐⭐ “My new go-to for warm days.” Fiona, 54

❓ FAQ

True to size?
Yes — relaxed A-line fit.
Breathable?
Absolutely — ideal for warm weather.
Wrinkle-prone?
No — easy-care, wrinkle-friendly.
Ironing needed?
No — wash, hang, wear.

Ready to Feel Cool, Confident & Effortlessly Stylish?

👉 Add The Julienne Dress to Your Bag — feel the difference instantly.

🎁 FREE Delivery + 30-Day Money-Back Guarantee
⏳ Popular sizes sell out fast — don’t miss yours.

Free premium shipping

We ship using a secure premium shipping method, including tracking, so you can rely on the most reliable service. Currently, we offer this premium shipping for free, take advantage of this offer while it's available!

30 day money back guarantee

Doesn't fit? No problem! You can exchange or return it anytime, with a 30-day return policy.

OUR CUSTOMERS TELL IT BETTER THAN WE DO

★ ★ ★ ★ ★
I wore this from Felice’s Fashion on a quick grocery run and got compliments before I even left the store. The fabric feels soft yet keeps its shape perfectly, and the pockets are actually useful—big enough for my phone and keys. You can really tell the attention to detail Felice’s Fashion puts into their pieces. It’s easily become my go-to everyday dress.
Linda Fraser
★ ★ ★ ★ ★
Finally a dress from Felice’s Fashion with real pockets. The fit is relaxed but still flattering, and the beige tone gives it a warm, effortless look. I’ve hand-washed it twice and it still looks brand new, which says a lot about the quality. My daughter already wants one too.
Deborah Sinclair
★ ★ ★ ★ ★
I was worried a midi length from Felice’s Fashion might look frumpy on me, but the cut is spot on. The wooden buttons add a subtle, premium detail, and the linen gets softer with every wash without losing its shape. You can really feel the quality behind the design. I’ve already ordered the blue one too.
Karen Thompson
★ ★ ★ ★ ★
Just opened my package from Felice’s Fashion and I’m already in love. The fabric feels even softer than I expected — you can tell this is quality linen. It was folded so neatly with tissue paper and a little thank-you card. Put it on right away and it fits like a dream.
Susan McAllister
★ ★ ★ ★ ★
This dress moves effortlessly with you and never feels restrictive. The fabric is soft, breathable, and lightweight, with a relaxed fit that allows easy movement while still looking flattering and put together.
Patricia O’Donnell

A message from the owner

We're celebrating 15 years with heartfelt savings just for you. Explore our newest favourites or rediscover the pieces our customers love most, this event applies to every collection.

Enjoy up to 80% off the entire store and explore timeless items designed to bring warmth, comfort, and effortless confidence to your everyday style. From cozy essentials to refined statement pieces, every item is included in this exclusive 15th Anniversary celebration.

But don't wait too long - these Anniversary Savings are only available for a limited time. Treat yourself to the styles you love at prices you'll truly appreciate.

With Love ♡

Felice's Fashion

Fifteen years wouldn't mean a thing without you. So here's our thank you: extra savings on top of the discounts already live across the site (up to 80% off).
- 2 items: 10% extra off
- 3 items: 15% extra off
- 4 items: 20% extra off
- 5 items: 25% extra off

Discounts apply automatically at checkout. Mix & match from our Anniversary Sale while supplies last.

Free Shipping

We offer Free Shipping with Canada Post for maximum customer comfort. Your satisfaction is important to us, which is why we offer smooth and free delivery.

30-Day Return Guarantee

Your satisfaction is our focus. Our 30-day return policy guarantees you maximum flexibility and the best shopping experience.

100% Secure Payments

We offer you a variety of secure payment options. Pay easily and enjoy a safe shopping experience.